Location-based advertising under the GDPR
Since the introduction of Regulation (EU) 2016/679 of the European Parliament and of the Council – more commonly known as GDPR – on the 25th of May 2018, GDPR has become more or less a part of everyone’s daily life in one way or another; either by experiencing the onslaught of privacy policy notices and consent requests as a user, or on behalf of a market enterprise trying to navigate the seemingly impenetrable data regulations in an effort to achieve data compliance.Read More